Pedro Iniesta Decision-grade product writing.
Frameworks and lessons from the messy middle: research, systems, and AI-era UX. No filler.
2026
- When Your Product Becomes Someone Else's SourceAI systems repackage your content without asking. Retrieval-ready content design and governance control how your product appears in LLM answers.
- The Users You Forgot to Design ForDevelopers and AI agents are product users who never open a browser. Designing for them is product design — the industry just has not claimed it yet.
- Superstition Deadlock, Part 2: How to Dismantle ItDeadlocks form because organizations protect contradictions the way immune systems protect the body. Dismantling them requires making the contradiction speakable without triggering the defense.
- Superstition Deadlock, Part 1: How to Recognize ItSuperstition Deadlock Theory explains why capable teams stall on obvious choices. Not from lack of data, but from contradictory beliefs that cannot be discussed without consequences.
- Designing Operations, Not Just InterfacesWhy front-stage interactions and back-stage operations must be designed as one system, and what breaks when they are separated.